Planning and producing materials aiming at sharing the experience on introducing medical equipment
Medical Writing
- Category
- Medical Writing
Approach
To promote medical equipment and materials, we interview with the staffs at the facilities that have introduced them about the changes in the treatment result and environment and user impressions to create promotional materials.
To appeal the advantages of introducing the product and tips on how to use it clinically on a daily basis to facilities that have not yet introduced it, we listen to the voices in the facilities that have introduced it and bring out all aspects of the product from every angle.
Materials we produce
Series of user interview articles, archives of round-table user discussions, series of articles covering the story of the facilities that have introduced products, case reports
Examples of past achievements
- In the information magazine "Safety Scope," we published an article interviewing with the staffs at the facility that introduced the equipment to prevent hazardous drug exposure
(Nippon Becton Dickinson Company, Ltd.) - In the information magazine "Vitros® User's Report," we published an article interviewing with the staffs at the facility that introduced fully automated laboratory examination equipment
(Ortho Clinical Diagnostics) - We interviewed with the staffs at the facility that introduced surgical tape products and prepared case reports on the patients
(Nichiban Co., Ltd.)
